it takes Tenancity..
How do you keep the forces of an economic crisis from devouring your business, questioning your leadership ability and killing your customer base?
It Takes Tenacity, 15 Power Moves to Survive the Wilderness and Weather the Economic Storm is timely and poignant in its examination of how business leaders and entrepreneurs must effectively use learned skills, acquired business acumen and natural ability to navigate through today's challenging business environment.
Author Jewel Daniels boldly states that difficult times serve to unearth the best in those who possess the ability to survive and thrive. The book is packed full of creative ways to maintain staffing, empower team members to act, engage one's leadership ability and learn the lessons of how to avoid being devoured by the natural tides that rise and fall as part of normal business operations.
It Takes Tenacity, 15 Power Moves to Survive the Wilderness and Weather the Economic Storm tackles pressing business concerns and the challenges companies face during a down economy. The book takes a refreshing and creative approach to business problem solving by offering timely solutions and techniques that guide readers to “learn the lessons” of the current recession.
The book provides a powerful illustration of tenacity that can only be found is those who possess and continuously demonstrate strong leadership through all seasons and cycles of business. Leaders are cautioned to avoid hitting the panic button that may lead to hurried decisions that can have long-lasting and destructive results.
It Takes Tenacity offers solutions beyond eliminating personnel and slashing budgets, instead suggesting that leaders perform “artful surgery” combined with leaning on workforce talents, strategic alliance building and maximizing customer relationships to lead team members out of the wilderness.
The book is peppered with personal stories, business affirmations and includes a two-tiered leadership approach as the cornerstone for handling a business crisis and turning it into a new opportunity. The author encourages business owners and corporate leaders to explore new avenues in an effort to sustain your brand.
The author joins forces with her business Attorney Colette Fergusson to include an often overlooked but essential area of business that speaks volumes on the importance of “covering your assets.” Daniels says that proper preparation, planning and outstanding performance are the building blocks for sustaining any business.
The Enterprising Entrepreneur...
"No matter what others do, what is meant for you cannot be destroyed, altered, or taken away. So
work hard to empower others, find your joy and live your best life."
- Jewel Daniels
TESTIMONIALS
Jewel shares her personal trials and triumphs in this book that promises to encourage and motivate tomorrow's promising entrepreneur. This book is a must-read for success-driven business owners and aspiring entrepreneurs.
Don't miss your opportunity to learn and grow."
Cheryl D. Broussard, author
Sister CEO: The Black Woman's Guide To Starting Your Own Business
Jewel Daniels does a wonderful job of telling the story of the struggles of female entrepreneur. She discusses all the major road blocks with clear suggestions for solutions. She demonstrates the perseverance needed to make things happen. A must read for anyone in business or thinking of taking that step.
Eric Bonaparte
Director of Special Focus Programs
The University of Georgia Small Business Development Center
Consultant to over 700 business owners.
The best way to learn is through mistakes -- and preferably not your own. Jewel Daniels provides lessons on the do's and don'ts of starting and growing a small business in a frank and engaging manner. A must-read for the budding entrepreneur.
Tanya Fogg Young
Retail and Small Business Writer
The (Columbia, S.C.) State
"Success does not drop into your lap. You have to work hard and smart and sprinkle that with a little bit of luck. Your luck came when you got this book!!! Jewel gives you the road map for a correct route and an ethical methodology for achieving your success. Read The Enterprising Entrepreneur again periodically to gain a different view and understanding as you reach your benchmarks along the road to success...and don't forget your "Jewel Days!"
Rodney C. Baker
Development Specialist
MBDA Atlanta National Enterprise Center